Marketing Planning Analyst

Regent Seven Seas Cruise - 30+ days ago
Hampshire, United Kingdom
Regent Seven Seas Cruise

In this newly structured position of Senior Marketing Planning Analyst, you will undertake a pivotal role within the International Marketing department. Reporting into the Senior Director, International Marketing you will be responsible for departmental planning, campaign & project management as well as Executive level reporting. Working across multiple platforms such as DOMO, Google Analytics, Salesforce as well as internal & supplier led dashboards, you will also collaborate with our Miami based Marketing Analytics team to ensure optimization of our core channels such as Direct Mail, Email, Paid Search, Digital, Advertising & Events

A key part of this role will have responsibility for tracking and monitoring multimillion $ Marketing budgets in partnership with the Management team.

We are looking for an analytical person with professional flair and a passion for business strategy. High level written and verbal presentation skills will be key. You will touch every channel of the Marketing department bringing together annual and quarterly plans as well as distributing campaign and Marketing alerts to the wider business.

Strong interpersonal skills are a must as the role requires a close working collaboration with the domestic Marketing team in Miami as well as our International offices around the world.

This is an extraordinary opportunity for an individual to step into a high-profile role in the organization to inform and help devise the Regent Seven Seas Cruises International Brand strategy.

Competencies:

  • Working with Senior Marketing Director and Marketing Managers to create the Marketing plan, helping to plan and allocate resource for the successful execution of Marketing campaigns
  • Maintaining and reporting on the Marketing plan
  • Implementing and developing the process of measuring and analysing Marketing activity, leveraging the existing Marketing dashboard
  • Support managing Marketing budget for international markets and supporting the Senior Marketing Director and the Marketing Manager with budget allocation and forecasting
  • Analytical thinking and the ability to provide strategic recommendations and create actionable insights from a variety of data sources

Job Specific Knowledge and Skills Required:

  • Previous experience of working in a multidisciplinary/ international Marketing environment is beneficial
  • Analytical thinking
  • Ability to self-organise and meet deadlines in a fast-paced environment
  • Experience of preparing Management reports and presentations
  • Budget management skills and general financial acumen. Experience with Salesforce is beneficial
  • Experience with reporting tools and technologies (in particular, Tableau, Google Analytics, Salesforce or other data visualisation, reporting dashboards etc.) (preferred)
  • Advanced understanding of MS Excel
  • Positive, passionate & personable attitude

Experience & Education:

  • Experience of working in a similar (hands-on) analyst role
  • Degree in Marketing, business administration, finance or management
  • An understanding of the travel, luxury and/or over 50s markets is helpful

Previous experience of working with international teams in a large/ global corporation is helpful

We offer a competitive salary, bonus, free car parking and other great benefits. Please apply with your Cover Letter and CV.

No agencies thank you.

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